In recent years, stablecoins—cryptocurrencies pegged to a stable asset like the U.S. dollar—have emerged as powerful tools for fast, low-cost digital transactions. Now, imagine if giants like Amazon and Walmart began issuing their own branded stablecoins. These mega-retailers already sit at the crossroads of commerce, logistics, and digital innovation. Issuing a proprietary stablecoin could give them unprecedented control over payment systems, customer data, and even parts of the financial ecosystem. But such a move also raises thorny issues about competition, privacy, and monetary policy. Let’s explore the potential benefits and drawbacks of Amazon or Walmart entering the stablecoin game.